Is Your Marketing Personalized Yet?

Marketers that don’t focus on making their brands personal stand to lose out: Lack of trust and poor personalization cost businesses $756 billion in 2016 and led 43% of consumers to switch companies, according to Accenture. The challenge of achieving personalization only grows more daunting as customer acquisition and retention will become more complex

https://www.marketingdive.com/…/9-trends-that-will-…/513816/

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